3rd Edge

East Trenton
Collaborative

Branding

Building a Movement of Hope

Located in the North Ward of New Jersey’s capital city, Trenton, lies the East Trenton Neighborhood. It’s a manufacturing hub where Trenton makes. The East Trenton Collaborative’s mission is to revitalize this historic neighborhood of 4,000 residents. 3rd Edge’s design for its brand represents both the diversity of it’s people through color and its blue collar, manufacturing roots through our choice of typography. Stylistically, the hard edges and vibrant color capture both the emerging beauty and grit of the neighborhood.

Focus Area
  • Social & Economic Revitalization
SERVICES
Eats Trenton Collaborative logo
Eats Trenton Collaborative logo
Eats Trenton Collaborative brandmarkEats Trenton Collaborative brandmarkEats Trenton Collaborative brandmark
Eats Trenton Collaborative color palette