Coalition for English Learner Equity
Website & Branding
Reimagining ESL Education
Children for whom English is a second language have to overcome systemic obstacles in the education system in order to learn. The Coalition for English Learner Equity (CELE) was formed to galvanize support for this growing group of students. CELE collaborates with individuals and groups to improve the education system for linguistically and culturally diverse students. To launch their initiative, CELE asked 3rd Edge to develop their website.
EMPOWERING LEADERS
At the heart of the website is CELE’s mission statement. Utilizing infographics, a slideshow presented the initiative’s purpose, background data and core values in a manner that enables visitors to easily grasp the depth and importance of this issue. An Action List provides interested visitors with accessible ways to improve the education system for linguistically diverse students. The site also provides specific resources and tools for taking action, organized according to responsibilities and spheres of influence of key stakeholders within the educational system.
Galvanizing Support
The site showcases organizations and individuals committed to advancing CELE's work. Leaders can sign the mission statement and remain connected to take further action on behalf of English Learners. 3rd Edge also crafted CELE's visual brand which is fully integrated throughout the site's design.
